We are curious about our clients: their inception, their struggles and challenges, the milestones they have achieved, the impact of their products and services, and their future aspirations. This in-depth understanding of their stories helps us build a branding strategy that is in line with their visions and market interests

Our observation is that there are many small and medium-sized enterprises that have great products with noble missions, but they struggle to find their place in the market. At the core, we exist to help firms that have something valuable to offer, in their positioning and messaging so that they win in the market.

Who we are?

Quality matters, and we take this seriously. Once we have made up our mind to engage in a project, we go all in without compromise. Occasionally, this costs us in the short term, but considering the learning outcome and the trust we build with our clients, we consider this as a winning strategy in the long run

Our Beliefs

Values

Speak and act like a true professional. In practice, this means clear communication, paying attention to details, keeping up with promises, and most importantly, maintaining quality in every aspect of the work

We believe in doing the right thing even if we can get away with it. We embody this mindset in everything we do. Integrity binds our team together, not rules and policies

Respect and Professionalism

Generosity

Win Together

We are not interested in winning at the expense of others. If you are our client, it’s because we believe in your product and mission, and we are proud to be your partner and win with you.

Honesty and Authenticity

Integrity

Our priority is to give you something valuable first before we ask anything from you. We understand that profit is a consequence of providing something valuable to the markets.

We believe that if we give generously, we will also receive generously. Although we cannot promise you, we always try to give more than what people ask for.

Our words and actions are a reflection of our deeply held core values. We say what we mean and show who we are. We will tell you what we can and cannot do.

Our team

Our strength lies in our individuality. Set up by friends, the team strives to bring in the best talent in various fields, from branding to Graphic Design and Development.

Esther Bryce

Founder

Lianne Wilson

co-founder

Jaden Smith

Software Engineer

Jessica Kim

Graphic Designer